Privacy Policy
At softviely (operated by Niji Concept Limited), we are committed to maintaining the trust and confidence of our visitors and customers. We understand that your privacy is as important as the quality and comfort our ceramic mugs and drinkware provide, and we treat your personal information with the same care and respect. This Privacy Policy explains how we collect, use, protect, and disclose your Personally Identifiable Information (PII) when you visit or make a purchase from our website.
1. Information We Collect
We collect information to provide you with a smooth shopping experience and to securely fulfill your orders for our ceramic mugs and drinkware.
Information You Provide: When you place an order, create an account, or contact support, we may collect:
Identity Data: Name, Username.
Contact Data: Email address, Phone number (crucial for delivery coordination).
Delivery Data: Shipping and billing address.
Financial Data: Payment-related information (processed securely via our encrypted payment gateways).
Automated Information: When you browse our website, we automatically receive your IP address, device/browser information, and interaction data through cookies.
2. How We Use Your Information
We use the information we collect for the following purposes:
Order Fulfillment: To process payments, arrange shipping, and send tracking updates for your softviely products.
Customer Experience: To personalize your browsing experience and improve our selection of ceramic mugs and drinkware.
Communication: To respond to inquiries or, if you opt in, to send updates about new arrivals, home goods guides, or exclusive promotions.
Security: To protect against unauthorized transactions and fraud.
3. Data Protection & Security
Encryption: All sensitive payment information is transmitted using Secure Socket Layer (SSL) technology.
Access Control: Personal information is stored on secure networks and accessible only to authorized personnel.
No Card Storage: softviely does not store your full credit or debit card details on our servers after a transaction is completed.
4. Third-Party Disclosure
softviely does not sell, trade, or transfer your PII to outside parties for their independent use. We only share data with trusted partners who help us operate our business (e.g., shipping carriers), provided they agree to keep this information confidential.
Advertising Partners: We work with partners like Meta (Facebook/Instagram), Google, AppLovin (Axon), and TikTok to deliver relevant advertisements. You may opt out of targeted advertising by visiting their respective privacy policies or adjusting your browser settings.
5. Cookies Policy
We use cookies to:
Strictly Necessary: Keep items in your shopping cart and ensure site functionality.
Analytics: Understand site usage to improve our store layout.
Marketing: Show relevant advertisements based on your interests in ceramic mugs and drinkware.
6. Children’s Privacy
softviely products are intended for general consumers and adults. We do not knowingly collect personal information from children under the age of 13. If you believe a child has provided us with personal data, please contact us immediately, and we will promptly remove it.
7. Fair Information Practices
In the unlikely event of a data breach, we will notify affected users via email and post a notice on our website within 7 business days.
8. CAN-SPAM Act Compliance
We collect email addresses to process orders. If you opt in for marketing, we will:
Not use misleading subject lines.
Identify messages as advertisements.
Include our physical address.
Promptly honor "Unsubscribe" requests.
9. Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please reach out to us:
Brand: softviely
Company: Niji Concept Limited
Email: service@softviely.com
Phone: +852 2302 0066
Address: Room 1220, 12/F, Star House, 3 Salisbury Road, Tsim Sha Tsui, Kowloon, Hong Kong